OLKHOVSKA, A. B. .; MALYI, V. V. .; Lisna А. G. . A scientific and theoretical approach to the development of the process model for managing personified marketing communications in pharmacy. Social Pharmacy in Health Care, [S. l.], v. 8, n. 1, p. 51–62, 2022. DOI: 10.24959/sphhcj.22.234. Disponível em: http://sphhcj.nuph.edu.ua/article/view/257373. Acesso em: 15 jan. 2025.